Paying for papers

24Jul08

The AP reports that The New York Times is raising its newsstand price by a quarter to $1.50 for every day except Sunday. (That follows a similar move by The Wall Street Journal to boost its per-copy price a whole half-dollar.) A casual newsstand purchaser likely won’t bat an eye at 25 cents more for all the news The Times feels fit to print. And at the same time, it’s surely not going to do much to help the Times’ struggling finances. But perhaps the idea of charging for newspapers is outdated anyway, with people used to getting news for free on the Web after media organizations cheapened their product by giving it away.

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2 Responses to “Paying for papers”

  1. 1 Hiroko Tabuchi

    Media organizations cheapened their product by giving it away online? You think that was the wrong strategy?

  2. 2 Burt

    There was so much hype in the 1990s about driving readers to Web sites, just because it was viewed as the way of the future. But there was no real business model for what to do with readers when they got there. Newspapers apparently thought their Web sites would entice people to buy more papers. They mistakenly believed “newspapers” were their product — when actually the real product was simply the news itself. Newspapers were just something to make your fingers dirty.


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